Wednesday, January 22

"DvF 40: Journey of a Dress"

Diane von Furstenberg in her famed wrap dress, c. 1970s
Image via Paperblog
Diane von Furstenberg is celebrating the 40th anniversary of her iconic wrap dress with a major retrospective at the Wilshire May Company Building in Los Angeles, on view through April 1st. The 20,000-square-foot installation explores the cultural impact of Von Furstenberg's wrap dress -- which launched her fashion label in 1974 -- with 200 vintage and contemporary versions of the famed design.
Although ubiquitous today, the wrap dress revolutionized women's fashion in 1974. Inspired by the wrap tops and skirts worn by ballet dancers, the debut of the wrap dress coincided with women's liberation (sexual, professional, and otherwise) in the 1970s. Originally made in drip-dry cotton jersey, the dress was easy to slip on and off, making it the ideal garment for working women on the go.
The dress also reflected Von Furstenberg's own personal and professional independence. She debuted it shortly after divorcing her husband, Prince Egon of Furstenberg, in 1972. “It’s the dress that gave me my freedom, paid all my bills, gave me my fame and allowed me to be free,” Von Furstenberg has said.
 S.S.W. Asks: Will YOU see this exhibition?
P.S. Love DvF's iconic yet easy-to-wear design? Shop for your own wrap dress here. 

1 comment:

Charlottka said...

I like her dresses are feminine, elegant but not too sexy;)